By Maddyn Monroe, VYP Member

How are you known in your community, both personally and professionally? If you haven’t asked, you might want to take a moment of introspection and reflect on it. It is, after all, your personal brand – more than just your name and title. It’s what your field of expertise is, and if people regard you as the go-to for that expertise. So how can you polish that personal brand and build your authority?