VYPeeps Speak: Michael Iglinski's blog
How Good Media Relations Can Help Your Business – Pt. 2
In “How Good Media Relations Can Help Your Business – Pt. 1”, the creation of a professional Press Kit for your small business was described. The Press Kit or Media Kit is a compilation of company-focused materials for distribution to media contacts that will allow for the reader to understand the business and origin of your company. It is common practice for a Press Kit to be accompanied by a Press Release describing a specific company event or announcement. In this post, the purpose and creation of a Press Release will be explained. more…
How Good Media Relations Can Help Your Business – Pt. 1
As a young business owner or marketing professional, you are always looking for opportunity for increasing public awareness and hopefully new clients. more…
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